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Adding Capacity by Recruiting Female Drivers (TNSO51R)

Presented by: Ellen Voie
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Pre Recorded Webinar
60 minutes
  •  Thu, October 15, 2015
Event Description
See the sneak peek before you buy!

Understand the Perks of Attracting Women Drivers, How to Advertise to Them, Recruit Them, Retain Them, and Keep Them Safe

Women are 52% of the workforce, yet they comprise only six percent of the driver population. You can utilize unrealized potential and fill half of the empty seats with some of the best drivers on the road today by attracting more women to your company. Per capita, women truckers have half the crashes men do, and those crashes are at slower speeds and are less than half as likely to result in fatalities vs crashes by male drivers. Further, women drivers are considered by their carriers to be faster at completing and turning in their paperwork.

In this webinar by our expert speaker Ellen Voie, founder of the Women In Trucking Association, you will learn tips on what women look for in a recruiting ad and what attracts them to a carrier in the first place. Learn from the voice of many successful women drivers what their needs are, and what they have to offer the industry.

Session Highlights:

  • Why should you want to increase your percentage of female drivers?
  • Where should you look for female drivers?
  • What brings women drivers into the industry?
  • Why are women underrepresented in the industry?
  • What should you include in your recruiting ads?  What should you avoid?
  • Why do women leave their companies? Why do women leave the industry?
  • What are the biggest problems for women drivers in the industry today, and how do you mitigate them?
  • Are the challenges women face very different from those faced by their male colleagues?

 Who should attend?

  • Trucking company recruiters and managers
  • Truck driving school administrators
  • C level professionals from Transportation industry like CEO,CFO etc
  • Operations Manager
  • Transportation managers from other industries
About Our Speaker(s)

Ellen Voie | Women In Trucking SpeakerEllen Voie
Ellen Voie founded the Women In Trucking Association in March of 2007, and currently serves as the nonprofit organization’s President/CEO. Women In Trucking was formed to promote the employment of women in the trucking industry, remove obstacles that might keep them from succeeding, and to celebrate the successes o... More info

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    Event Title: Adding Capacity by Recruiting Female Drivers
    Presenter(s): Ellen Voie

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