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Effective Driver Recruiting in a Difficult Market (TNS762B)

Presented by: Mark Dixon
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Pre Recorded Webinar
90 minutes
  •  Thu, July 21, 2016
Event Description
See the sneak peek before you buy!

Learn Effective Methods of Maximizing Your Truck Driver Recruiting Efforts

As the U.S. economy is prospering with rise in housing and consumer demands, the trucking industry is finding it hard to attract good drivers to bring goods to market. According to the industry lobby group, the American Trucking Association (ATA), the trucking industry is facing a shortage of about 35,000 truck drivers.

This shortage might result in inflation as it has left many carriers in a fix and they are left with no other option other than pushing up freight rates. If the problem is not addressed by 2020, the shortfall may rise to around 240,000 drivers. In order to control the crisis, lucrative incentives are being offered to truck drivers to lure truck drivers to fill vacancy. Recruiting truck drivers has become a tough job.

In this session, our expert speaker Mark Dixon will give you an in depth look at the effective methods of maximizing your recruiting efforts and help you fill those empty trucks. This program covers and offers many insider tips and unknown potential markets and how to use them.

Session Highlights:

  • How to determine your needs
  • How to target your market
  • Your hiring criteria
  • Their hiring criteria
  • What do you offer
  • Retention awareness
  • Marketing your target
  • Successful ad writing
  • The functions of a job description
  • How to beat your competition
  • Little known job markets
  • The recruiting/hiring process, utilizing 3rd parties, websites, printed, online, and audio contacts

Who Should Attend

  • Trucking company recruiters
  • human resources department personnel
  • Small and medium size trucking company owners.
About Our Speaker(s)

Mark Dixon | Truck Driver Safety Issues SpeakerMark Dixon
In 1990, after a successful career in Sales and Sales Management, Mark Dixon changed gears. He left the rat race, dog eat dog world of the sales arena, went to truck driving school, attained a Class A CDL License, and hit the freedom of the open road as an 'Over the Road' truck driver. His children were growing taller,... More info

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    Event Title: Effective Driver Recruiting in a Difficult Market
    Presenter(s): Mark Dixon

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