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Assisted Housing Demographics For Today's Market (AHA840Q)

Presented By : Paul Flogstad
(*) Single User Price. For multiple users please call 1-800-223-8720
Pre Recorded Audio Conference
60 minutes
  •  Tue, August 12, 2014
Event Description
See the sneak peek before you buy!

Learn To Think Out Of Your Comfort Zone

Many apartment owners and managers continue to do things as they have done for years. This has got to stop. You will miss opportunities to attract new tenants as well as retain current tenants if you do not do a paradigm shift in your thinking. Things have changed dramatically and one must embrace these changes to stay profitable.

This audio session by Paul Flogstad, examines the changing demographics of residents and potential residents, from the baby boomers to the millennial generation. How do we market to them? What are their actual expectations? What are the usual techniques that keep good tenants so that they will renew their lease? What about the social media? What are their unspoken expectations? Each age range is broken down to answer these and many more questions. This gives the managers an idea for better responses and a better use of advertising dollars.

Session highlights:

  • What are the different generations?
  • How to market to each generation.
  • What advertising works?
  • What does each generation value in an apartment?
  • What are the keys to marketing to each generation?
  • What communication platforms work and what ones do not work.
  • Learn to think out of your comfort zone.
  • Change is good!

Get an answer to your impending query in a Q&A segment by the speaker after the session.

Who should attend

  • Property managers
  • Property Owners
  • Maintenance Staff
  • Leasing consultants
  • Realtors
About Our Speaker(s)

Paul Flogstad, Public Housing & Compliance ExpertPaul Flogstad
Paul Flogstad, a Certified Occupancy Specialist, Certified Manager of Housing, Certified Manager Of Maintenance, Site Based Budgeting Specialist, Tax Credit Specialist, Blended Occupancy Specialist, Certified Section 515 Specialist, RHM ( Registered Housing Manager) Professional Designation, Certified Instructor fo... More info

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