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Internet of Things: Customer Relationship Management (TCM961D)

Presented by: Stanislov Krapivnik
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Event Description

How to Take Advantage of IoT to Generate a High Level of Customer Relationship Management!

Internet of Things (IoT) is bringing a paradigm shift in the way people interact with objects consequently affecting significantly the way customer interact with brands. Gartner predicts that Customer Relationship Management (CRM) will be at the heart of digital initiatives in the future and IoT has a huge role to play in this change.

This live webinar by expert speaker Stanislov Krapivnik will provide an in-depth review of IoT and how it will significantly impact customer relationship management.

Among other things, the session will provide answers to the following questions:

  • What is Internet of Things (IoT)?
  • What are the advantages and challenges that it poses for your company and society?
  • How will IoT affect our everyday life, work and consumer experience?
  • How can you take an advantage of this new platform and generate a high level of customer relationship management?
  • How much of the daily customer management will become fully automated and what will still require human attention?
  • How will you be able to mine customer data and bring to your potential customers the offers that best fit their needs and demands?
  • What infrastructure is required?

The webinar will also discuss the examples of IoT systems that are already in effect and how a 360° life-work-consumption integration can be created by combining these technologies. You’ll learn how IoT can be implemented directly into a flawless system with today’s technologies. In essence, you will learn how the information loops fit in the existing infrastructure and what to expect in the not too distant future. Finally, this session will discuss the examples of how the systems will automate to speak with each other, and will create the synergy to make a truly integrated 360° world.

Session Highlights

  • What is IoT and what is the infrastructure that supports it?
  • How will your daily life experience change?
  • How will sales adapt to it to provide a greater customer experience?
  • How will the world look with the 360° integration of IoT?
  • How will real time intelligence give added competitive advantage to your company?
  • How a fully integrated sales and customer relationship program will work with customers to improve their experience and loyalty
  • How the information can be linked in non-linear ways to daily operations; and how can new functionality be added to the customer experience, without major additions in cost?
  • How can leadership be able to harness the information provided by IoT in the daily work?
  • What are the hidden dangers posed by marketing with real world real time?

Session Benefits

  • Get an insight into what IoT can offer in your life and business.
  • Learn how, sales and services will integrate IoT to provide your customers with a 360° experience and improve customer relationships and loyalty.
  • Learn how both our domestic, work and business lives will be streamlined and how they can fit into this seamlessly.
  • See existing real world examples of IoT in effect amongst global companies.
  • Understand how a fully automated system can look like and how it can work in a smooth process.

Who Should Attend

CEOs, COOs, CMOs and CSCs, who are interested in how to provide the “wow” factor for their customers while streamlining their own businesses and labor forces. Futurists interested in developing trends. Investors who are working with internet and other technology stocks and companies. Company leaders who are seeking to get ahead of the curve, and need insight and ideas on how to implement IoT in their systems.

About Our Speaker(s)

Stanislov Krapivnik | Supply Chain SpeakerStanislov Krapivnik
Stanislov Krapivnik is a senior supply chain professional with 12 years in supply chain, 10 of which were in oilfield and oilfield manufacturing. Presently, he is the Operations Director and founding partner in OPKO, a Moscow based Supply Chain and Localization consultancy and the head of project procurement on a major... More info

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    Event Title: Internet of Things: Customer Relationship Management
    Presenter(s): Stanislov Krapivnik

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