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How the FDA & FTC Regulate Advertising & Promotion (CPG775B)

Presented by: Norma Skolnik
(*) Single User Price. For multiple users please call 1-844-384-4744
Pre Recorded Webinar
60 minutes
Event Description
See the sneak peek before you buy!

Challenges in Marketing OTC Drugs While Complying with FDA and FTC Regulations

Join this presentation with expert speaker Norma Skolnik that addresses the challenges of marketing and advertising over-the-counter (OTC) drugs and dietary supplements successfully in the U.S. She will share how this can be done while remaining in compliance with FDA and FTC regulations and avoiding Warning Letters and competitive challenges.

The presentation will help attendees understand the role of the FDA and the FTC in regulating advertising and promotion of OTC drugs and dietary supplements. It will also provide know-how tips on how to avoid trouble when advertising OTC drug and dietary supplement products. References to all relevant FDA and FTC regulations and guidance documents will be provided.

Session Highlights:

  • Understanding the relationship between FDA and FTC in regulating consumer advertising
  • Product claims that are acceptable for advertising and promotion of dietary supplements and OTC drugs will be reviewed
  • Learn about the role of the National Advertising Division (NAD)
  • Review the types of regulated advertising & promotion (TV, Radio, Internet ads, print ads, websites, etc.) and regulatory requirements
  • Learn how to avoid receiving FDA and FTC warning letters and enforcement actions
  • Learn about competitive challenges and how to handle them

Who should attend?

  • Regulatory Affairs managers & associates
  • Drug & dietary supplement marketing managers
  • OTC Drug & dietary supplement product managers
  • Consumer Healthcare business managers
About Our Speaker(s)

Norma Skolnik | Regulatory Affairs SpeakerNorma Skolnik
Norma Skolnik has over 35 years of regulatory experience working with the pharmaceutical and dietary supplement industries. She served as Director of Regulatory Affairs for the Americas for Cadbury Adams. Prior to that, she was Director of Regulatory Affairs for the Adams Division of Pfizer and Associate Director of Re... More info

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    Event Title: How the FDA & FTC Regulate Advertising & Promotion
    Presenter(s): Norma Skolnik

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